Banking is no longer somewhere you go, but something you do
In an era when it is possible to: send messages
to thousands of people at a time, make any information available just by
pressing one button, find out more about major events around the world in just
a few minutes, while as time is the most scarce thing for modern people, the
institutions that fail to meet fast, convenient, affordable and easy standards
of service - cannot be considered modern.
The banking sector is not an exception either.
Under the old, conservative banking system, in order to receive the banking
services, the client had to go to the branch, spend time and accept the bank's
offers unquestionably. The client requirements were almost non-existent in the
old reality. Time has changed: today, the new banking system is designed to
provide comfort to the client, optimize time, maximize consideration for
customer demand and provide tailor-made services. A modern bank is always at
the time and location necessary for customers.
The provision of fast and convenient simple
services with sophisticated design to the users is unthinkable without the use
of modern digital technologies. In close collaboration with the ecosystem, the
Bank seeks to streamline business operations for the users and bring banking
services in line with other modern digital services.
The banking that proves its value in the long run
and what steps a traditional bank can take to keep apace with modernity, how
the banking sector is undergoing transformation in that direction, how the
banking sector will integrate with the ecosystem, and how will look the bank,
that proves its value in the long run –
Giorgi Vashakidze, the head of the electronic banking products development and
innovations service of the Bank of Georgia is getting prepared to discuss these and other issues with you.